2017 - 2019
FPT Polytechnic HCM

Digital Marketing

Advanced Diploma degree in Digital Marketing: Researching, Branding, Advertising, Trading...

Leader in advertising & branding of many practical projects (Bánh chuối phồng Tư Bông, Blossom,...)

2016 - 2018
ITP - Magiklab

Startup Learner

ITP (Information Technology Park) is an ecosystem for startup located in VNU HCM city.

Joined many startup competitions: CiC (2016 - 2018) etc.; projects (500sach, SkyX, Zecall...), short-term courses and workshops (IstartX, Microsoft...)

Learned many aspects of entrepreneurship : how to start a business; applying technology in management.


March 2021 - Present
ALLY Investment & Immigration Consultant

Digital Marketing Specialist

My scope of work:

  1. Conducting research and analyzing data to identify and define audiences.
  2. Managing production of multimedia platform: Facebook, Google, Tiktok, Youtube.
  3. Managing and monitoring the performance of marketing campaigns.
  4. SEO, maintaining websites and tracking data analytics.
  5. Updating databases and using a customer relationship management (CRM) system.


  1. SEO: top 1 keyword: "Định cư Canada" & "Định cư canada diện tay nghề" - The main service's keywords.
  2. Converting successfully over 400 qualified leads, achieved conversion rate: 70%
  3. Optimizing CPL to reduce 50% monthly costs on Facebook & Google Ads.
  4. Building up Bitrix24 system and applying automation from A - Z to manage customers and employees database.
2016 - 2018
ITP - Magiklab

Business & Marketing Assistant

Joined Magiklab - the incubator in ITP and be in charge of SkyX project including multiple products: Gấu Tui Đâu (dating app to find ideal partner); Hellolingo, Ice5, Anki Flashcards, Exame - English learning apps.

Achievement: more than 1 million downloaders and 500K users.

Professional Skills

  • Marketing Planning
  • Tech & Business Savvy
  • Building WordPress Website
  • SEO - SEM
  • Media PR


  • Google Search
  • Google Display
  • Google Video
  • Facebook Ads

Soft Skills

  • Logical Thinking
  • Planning & Management
  • Research & Data Analytics


  • Playing Instrument: Piano, Guitar, Ukulele,...
  • BasketBall, Shuttlecock